Computer Maker Dell to Enter the Smartphone Business
Dell has announced that they will be introducing their first smartphone, the Mini 3, in China and Brazil before the end of 2009.
Many within the smartphone market have been speculating for months about Dell’s rumored entry into the business, but there had been no official confirmation from the company that they would be branching out from their primary generator of revenue as a computer provider. However, the speculation was apparently warranted since Dell announced on Friday that they will introduce their first smartphone before the end of the year in China and Brazil.
The President of Dell’s global consumer group, Ronald Garriques, released a statement to explain the company’s ambitious business strategy that reads, “Our entry into the smartphone category is a logical extension of Dell’s consumer product evolution over the past two years. We are developing smaller and smarter mobile products that enable our customers to take their Internet experience out of the home.”
Dell’s first version of the smartphone, the Mini 3, will run on Google’s innovative Android operating system and it will initially be introduced to China towards the end of November, according to The New York Times. The company has confirmed that the Mini 3 will also be introduced to the Brazilian market before the year comes to an end. No specific features of the Mini 3 have been unveiled but The New York Times is reporting that it is a touch-screen model that lacks a physical keyboard.
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